About Zyra

Quality you can afford, sourced honestly

Zyra E-commerce sells open-box, overstock, and refurbished home goods at prices the big retailers refuse to match. Every item is photographed, condition-graded, and shipped from our Fredericksburg, VA warehouse.

One company, two brands

Zyra E-commerce operates two specialized brands — Zyra Auctions and ALFA Outlets.

Zyra Auctions — Live online liquidation auctions.
ALFA Outlets — Overstock & clearance retail.

Products in stock: 200+
Average savings: 52%
Brand partners: 40+
Happy customers: 12k

Our process

Every piece goes through a 7-point inspection

From the trucks at the loading dock to the listings you browse, here's what happens in between:

1Intake — each unit is scanned, tagged, and lot-assigned
2Condition grading by our QA team
3High-res photography in our studio bay
4Metadata enrichment (dimensions, specs, notes)
5Pricing based on aging tiers + market comps
6Fulfillment prep (packaging or pickup staging)
7Customer delivery or pickup

Brands you know, at outlet prices

Ashley

KitchenAid

DeWalt

Cuisinart

Serta

Keurig

Meet the team

A small crew of operators, warehouse pros, and tinkerers who believe the markup on a cookware set shouldn't be 400%.

J
Jon
Founder & CEO
A
Ana
Head of Operations
C
Chris
Warehouse Manager
M
Maya
Customer Experience

Come say hi

Open Mon–Sat 10:30am–5:30pm · 230 Industrial Dr, Suite H, Fredericksburg, VA